Dive Brief:

• In the wake of the announcement by Facebook's oversight board this week to maintain its suspension of former President Trump's account, Twitter CFO Ned Segal has been making the media rounds to reiterate that Twitter has no plans to back away from its permanent ban of the former president. 

• “There have been no changes to anything we have shared in the past around the former president's account," Segal told Yahoo Finance Tuesday, following the company’s first quarter earnings report. In February, Segal said Trump would not be allowed back on the platform even if he were to be re-elected president. 

• Separately, Twitter on Thursday announced the suspension of an account, @DJTDesk, that was set up recently to post content from the former president's website. 

Dive Insight:

Twitter issued its original ban on former President Trump two days after the January 6 insurrection on the U.S. Capitol due to "the risk of further incitement of violence," the company said at the time.

Fears of a mass deactivation of Trump supporters following the decision did not pan out, and the company posted strong year-over-year results. "In January, we added more [daily active users] than the average of the last four Januarys," Segal said. "Hopefully that gives people a sense [of] the momentum." 

In his comments to Yahoo Finance, Segal, who has been a point person in the media for the micro-blogging company on the sensitive topic of the ban, said t’s important for Twitter and its executives, including CEO Jack Dorsey, to remain consistent with its policies.

"We want to work hard to be consistent [and] transparent, so people know exactly what to expect from us,” Segal said. “We don't have an oversight board; our team is accountable for the decisions that we make.”

On Wednesday, Facebook’s independent oversight board announced its decision to uphold the indefinite ban on the former president, with a directive to the social networking giant to decide on a permanent policy in six months. 

“Our sole job is to hold this extremely powerful organization, Facebook, accountable,” Michael McConnell, co-chair of the oversight board, told reporters Wednesday. 

Segal confirmed Twitter’s commitment to the ban in a smattering of post-earnings interviews this week, including with Bloomberg, CNBC and Yahoo.

“There’s so much more that happens on Twitter than any one topic,” Segal told CNBC. “Of all the incredible things to talk about on Twitter, from cryptocurrency to entertainment to stocks, it’s easy for us to take a U.S.-centric view.”